Survey shows electronic games with traditional elements well liked

Source: Xinhua| 2018-10-13 09:35:38|Editor: mmm
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BEIJING, Oct. 13 (Xinhua) -- A survey found that about 86.6 percent of the respondents were fond of electronic games that have traditional cultural elements, such as historic figures and events.

Among the 2,007 young people surveyed, 88.8 percent of them said they pay attention to traditional culture represented in games, the China Youth Daily reported earlier this week.

The most popular games that respondents expect to be embedded with traditional culture are role play and adventure games. They gained 61.2 and 55.2 percent of votes from the respondents respectively, followed by action, casual and simulation games.

"Electronic games can be an effective way to promote Chinese traditional culture," said Zhang Baoyi, director of the sociology institute of the Tianjin Academy of Social Sciences.

A total of 61.4 percent of those surveyed believe that combining games with traditional culture is a good way for young people to feel the charm of the country's traditional culture, while 53.7 percent said they felt closer to traditions in this way.

"Like Hollywood, which uses movies to spread American values, Chinese traditional culture can also be revitalized through the gaming industry, " said Zhang.

He added that the game producers should respect the culture when remaking it into modern entertainment.

About 60.2 percent of those surveyed said they found inappropriate adaption of historic events and classics in computer games, while 49.6 percent expected better incorporation between traditional classics and game storylines.

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